Red hair is a beautiful and bold hair color that can make any person stand out from the crowd.

However, maintaining red hair can be a bit of a challenge, especially when it comes to keeping the color from fading or dulling.

This is where purple shampoo comes in- a product that was initially created for blondes has now found its way into the red hair community.

In this article, we will explore the benefits of using purple shampoo on red hair and how it can help keep your locks looking vibrant.

Understanding Red Hair and Its Maintenance

Red hair is one of the most challenging hair colors to maintain due to its tendency to fade easily. The problem lies in the type of pigments used to create the color- red pigments are larger and less stable than other pigments, which makes them more prone to fading.

To keep red hair looking fresh and lively, maintenance is crucial. Regular touch-ups and proper hair care can go a long way in preserving the color.

What Is Purple Shampoo?

Purple shampoo is a specialized hair care product that is designed to neutralize unwanted warm tones in blonde or light-colored hair.

It’s made with purple pigment, which cancels out the orange, yellow, or brassy tones that can develop in bleached or highlighted hair over time. However, the same concept applies to red hair.

Purple shampoo can be used as a toner to counteract any brassiness or dullness in red hair.

How Does Purple Shampoo Work On Red Hair?

Purple shampoo works on red hair the same way it works on blonde hair- by neutralizing unwanted tones. The purple pigments in the shampoo cancel out any yellow or orange tones that may appear in the hair, leaving behind an even and vibrant tone.

However, since red hair has a different underlying pigment than blonde hair, the effect of purple shampoo is slightly different. Instead of canceling out yellow tones, purple shampoo balances out any coppery or brassy tones that can develop in red hair over time.

This helps to maintain the vibrancy of the red color and keep it looking fresh.

Benefits of Using Purple Shampoo on Red Hair

Using purple shampoo on red hair has numerous benefits, including:

1. Maintaining Vibrancy- As mentioned earlier, red hair is prone to fading and dullness. Purple shampoo helps to balance out any unwanted tones that can develop in red hair over time, which helps to maintain the vibrancy of the color.

2. Reducing Brassiness- Brassiness can be a major issue for redheads. The coppery or orange tones that can develop in red hair are not always desirable. Purple shampoo helps to neutralize these tones and leave behind a more even and vibrant color.

3. Adding Shine- Purple shampoo can help to add shine to red hair. By balancing out any unwanted tones and reducing dullness, purple shampoo can make red hair appear shinier and healthier.

4. Reducing Maintenance- Regular touch-ups can be a hassle and can be expensive. Using purple shampoo can help to reduce the need for frequent touch-ups. By keeping the color looking fresh and vibrant, you can prolong the time between touch-ups.

How to Use Purple Shampoo on Red Hair

When using purple shampoo on red hair, there are a few things to keep in mind:

1. Choose the Right Shampoo- Not all purple shampoos are created equal. When choosing a purple shampoo for red hair, look for a product that is specifically designed for red hair. A shampoo made for blondes may not work as well on red hair.

2. Use It Sparingly- Purple shampoo should be used sparingly- once or twice a week is usually sufficient. Overuse can lead to a purple tint in the hair, which may not be desirable.

3. Follow the Instructions- Each purple shampoo may have slightly different instructions. Be sure to follow the instructions on the bottle to achieve the best results.

4. Consider Using a Conditioner- Since purple shampoo can be drying, it’s a good idea to use a conditioner after washing. This will help to keep the hair hydrated and healthy.


Using purple shampoo on red hair can be a game-changer when it comes to maintaining the vibrancy of the color. By balancing out unwanted tones, reducing brassiness, and adding shine, purple shampoo can help to keep red hair looking fresh and lively.

However, it’s important to use the right product and follow the instructions carefully to achieve the best results. With the right care and maintenance, you can keep your red hair looking beautiful for weeks to come.

By Tiffany

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